Somnishop

Web Application

E-commerce

A lightning fast, modern looking and responsive e-Commerce website built with WordPress/WooCommerce and the AMP framework.

Somnishop logo

Overview

health.On Ventures GmbH is a leader in the field of healty sleep. They develop and offer a wide range of health products with a focus on anti-snoring and sleep apnea. They work with medical professionals to provide information and advise regarding sleep related illneses and the resulting risks. Somnishop is not a regular online shop as it is empowered by the AMP framework to significantly boost performance and SEO optimization to reach more customers across the globe.

Client

health.On Ventures GmbH

Location

Heßdorf, Germany

Sector/Industry

Hospitals & Healthcare

Target

B2B, B2C

Expertise/service

E-commerce

Scope

International

Date

Mar 2020 - ongoing

Challanges

  • develop complex custom functionalities on the restrictive AMP framework
  • develop an AMP compatible theme
  • expand WooCommerce with custom product data points
  • implement product management system
  • integration with back-office systems and 3rd party applications
  • excellent performance and SEO score
  • provide a multi storefront solution for a total of 5 different regional shops

The solution

  • We mastered the AMP framework to provide our customers with an excellence online experience despite the framework's restrictions
  • We extended WooCommerce functionalities and developed our custom plugins for various requirements and optimizations
  • We manage a high-perforamnt self-managed server for optimal performance and full control
  • We've implemented a multisite Wordpress installation

Technologies

WordPress logo

WordPress

PHP logo

PHP

AMP logo

AMP

Javascript logo

Javascript

Achievements

Fully utilize the AMP framework

Find workarounds to various technology restrictions

Implement advanced product filtering

Load more

The impact

Thanks to the new shop, health.On Ventures GmbH saw a significant increase in their online reach and sales. The AMP framework played a huge role in the early years of the project, as the technology was heavily favouritised by Google and the page was ranking at the top of the organig search in various topic. The shop is integrated with internal systems and workflows to enable the day-to-day operations.

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